tref

Privacy Policy

Last updated: April 19, 2026

Tref ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform.

1. Information We Collect

Information You Provide:

  • Account information (name, email address, password).
  • Business listing details (business name, address, phone number, hours, photos, descriptions).
  • Reviews, ratings, and other user-generated content.
  • Payment and billing information processed securely through our third-party payment provider.
  • Communications with us, including support requests and feedback.

Information Collected Automatically:

  • Device information (browser type, operating system, device identifiers).
  • Usage data (pages visited, features used, search queries, time spent on the platform).
  • IP address and approximate location data.
  • Cookies and similar tracking technologies (see Section 4).

2. How We Use Information

We use collected information to:

  • Provide, maintain, and improve the Tref platform and its features.
  • Create and manage your account.
  • Process transactions and send billing-related communications.
  • Display business listings and user reviews.
  • Personalize your experience, including search results and recommendations.
  • Communicate with you about updates, promotions, and platform announcements.
  • Monitor and analyze usage trends to improve our services.
  • Detect, investigate, and prevent fraudulent or unauthorized activity.
  • Comply with legal obligations.

3. Information Sharing

We do not sell your personal information. We may share your information with:

  • Service Providers: Third-party vendors who assist with hosting, analytics, payment processing, email delivery, and customer support.
  • Business Listings: Information you include in public reviews or business listings is visible to other users.
  • Legal Requirements: When required by law, regulation, legal process, or governmental request.
  • Business Transfers: In connection with a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
  • With Your Consent: When you explicitly authorize us to share your information.

4. Cookies & Tracking

Tref uses cookies and similar technologies to:

  • Keep you signed in and remember your preferences.
  • Understand how you interact with the platform.
  • Deliver relevant content and measure the effectiveness of communications.
  • Analyze traffic and usage patterns.

You can manage cookie preferences through your browser settings. Disabling cookies may affect some platform functionality.

5. Data Security

We implement industry-standard security measures to protect your information, including encryption in transit (TLS/SSL), secure password hashing, and access controls. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security. You are responsible for maintaining the confidentiality of your account credentials.

6. Data Retention

We retain your personal information for as long as your account is active or as needed to provide services. If you delete your account, we will remove your personal data within 30 days, except where retention is required by law or for legitimate business purposes (e.g., fraud prevention, legal disputes). Anonymized or aggregated data may be retained indefinitely for analytics purposes.

7. Your Rights

Depending on your jurisdiction, you may have the following rights:

  • Access: Request a copy of the personal data we hold about you.
  • Correction: Request correction of inaccurate or incomplete data.
  • Deletion: Request deletion of your personal data, subject to legal and contractual obligations.
  • Portability: Request your data in a structured, machine-readable format.
  • Opt-Out: Unsubscribe from marketing communications at any time using the link in our emails or through account settings.
  • Restriction: Request that we limit the processing of your data under certain circumstances.

To exercise any of these rights, please contact us at hello@tref.app. We will respond to your request within 30 days.

8. Children's Privacy

Tref is not directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that a child under 13 has provided us with personal data, we will take steps to delete that information. If you believe a child has provided us with personal information, please contact us at hello@tref.app.

9. Changes to This Policy

We may update this Privacy Policy from time to time. When we make material changes, we will notify you by updating the "Last updated" date at the top of this page and, where appropriate, through email or an in-app notification. We encourage you to review this policy periodically.

10. Contact

If you have any questions or concerns about this Privacy Policy, please contact us at hello@tref.app or visit our Contact page.